Updated: Apr 21, 2020
Get your palette and give your world some color! Color psychology is the study of hues as a determinant of human behaviour.
Colour influences perceptions that are not obvious, such as the taste of food. Colors can also enhance the effectiveness of placebos.
For example, red or orange pills are generally used as stimulants.
Our senses are so in tune with color that many of life’s decisions are made based on the color of an item, room, house, eyes etc. Take a look at what colors mean and how you can use these colors to track your transformation.
Take the color “orange”, for example…
Positive: Physical comfort, food, warmth, security, sensuality, passion, abundance, fun.
Negative: Deprivation, frustration, frivolity, immaturity.
Since it is a combination of red and yellow, orange is stimulating and reaction to it is a combination of the physical and the emotional. It focuses our minds on issues of physical comfort - food, warmth, shelter etc. - and sensuality. It is a 'fun' color. Negatively, it might focus on the exact opposite - deprivation. This is particularly likely when warm orange is used with black. Equally, too much orange suggests frivolity and a lack of serious intellectual values.
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Resources: Photo by Robert Katzki on Unsplash
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